Finding the best drugstore dupes to high-end makeup products is so satisfying. As a makeup artist, I love trying new products and comparing different brands and their performance. I’m always amazed by the quality and wearability of some of these drugstore makeup dupes. I’m a firm believer that there’s a product for everyone- no matter the price point. Every person is in different stages of their makeup game, and what they’re willing to spend on products. As a professional makeup artist, most of my kit is filled with higher-end products, but my eyes have been opened up to the amazing world of drugstore beauty. I love being able to introduce my clients to products at every price point.
I don’t think expensive makeup is necessarily better than drugstore. And I certainly believe there are areas you can scale back rather than splurging. For example- experimental or statement beauty products like colored eye liner. A $21 pencil is great, but if you are going to use the product a few times, a $5 pencil will do the job. I’ve had so much fun researching, trying, and providing alternatives and honest feedback on these products and hope this breakdown is helpful to you!
Anyways, I’m sure there are a million different dupes, but these are a few that I have found to be pretty close dupes all from Walmart!
*post is in collaboration with Walmart – all topics, products featured and reviews are of my own.
NYX Born to Glow Liquid Illuminator: In the dry winter months, your skin can begin to appear dry and dull. This lightweight illuminator can be used for a dewy, natural glow year round. You can use this as a base for your foundation or over your cheekbones and decolletage for a little shimmer for more special occasions.
Wet n Wild Mega Glo Blushlighter & Flower Beauty Precision Blush Brush: A blush and highlighter duo that instantly sculpts, defines, and highlights in one sweep. This palette reminds me of the Charlotte Tilbury Film Star Bronze & Glow palette I have been raving about, but at a quarter of the price!
Elf Lip Plumping Gloss: This nourishing and hydrating lip gloss soothes and plumps! Enriched with Vitamin E and Coconut Oil for high shine and all day hydration. Sparkling Rosa is the perfect rosy pink shade for winter!
NYX Professional Makeup Makeup Setting Spray: This reminds me so much of the Kat Von D’s Lock It Up Spray. If your makeup needs to last from sun up to sun down this makeup spray is for you. Or if you prefer that matte finish over a dewy finish – this product is for you!
ELF Poreless Putty Primer: Impressed by this primer as well and it’s a close dupe to the Tatcha Silk Canvas. This $8 primer by ELF will help grip and hold onto makeup for all day wear. It’s a velvety, silky, texture and smoothes the surface of the skin and preps for a beautiful foundation application.
Maybelline Fit Me Loose Finishing Powder: This $5 powder is available in 8 shades, which is a lot for a setting powder! This powder is incredibly finely milled and very similar to the Hourglass Veil Translucent Setting Powder. It controls oils, while blurring pores. Minimal settling into creases. I have oily skin and this powder kept me matte for hours. Ten thumbs up!
NYX Professional Makeup Concealer: This is a very close comparison to Charlotte Tilbury’s under eye color corrector. This is a corrector, so I like to use it under my concealer, but a lot of gals use this as their concealer. It has a subtle hint of orange which counteracts the appearance of dark circles.
Milani Baked Blush: I’ve talked about this Milani blush for some time as well! It’s richly pigmented and highly buildable, the beautiful matte and shimmery shades have a touch of radiance that adds a bit of a glow – nothing too overwhelming though. Color: Rose D’oro – it’s a close dupe to NARS, “Orgs@m” blush and very similar finish as Hourglass Ambient Lighting Blush.
E.L.F Liquid Glitter Eyeshadow (Flirty Birdy): This reminds me so much of the Stila glitter liquid eyeshadow I have talked about for years! I love adding a little sparkle for the holidays- this liquid formula stays put and won’t leave you with glitter falloff on your face.
Maybelline Lasting Drama Matte Eyeliner: I love adding a touch of a jewel tone (my go-to color is green) into the outer corner of my eyes. It just warms the look and enhances the eye. If you go to my highlight reel on my Instagram page, you can watch the saved video labeled, “Fall Makeup” and last year I demonstrated how to use a similar green eyeliner. This $4 eyeliner is fantastic! Right and intense with a creamy matte finish. It reminds me of the Stila waterproof eyeliner that I’ve talked about.
L’Oreal Paris Voluminous Lash Paradise Mascara: Here’s a dupe for all of you Better Than Sex mascara lovers/ users out there. I cannot believe this dupe/ comparison! L’Oreal hit the mark here, and it’s a close match. Voluptuous volume and length and the soft wavy bristle brush hold maximum formula for a dramatic volumizing charge. 200+ bristles catch every lash for a full fringe effect. Available in waterproof too!
Maybelline Superstay 24HR Foundation: I’ve talked about this foundation before, and I truly LOVE it! It honestly really reminds me of the Charlotte Tilbury Magic Foundation and the Too Faced Born This Way Foundation – it’s a natural, matte finish and has a demi glow effect without a harsh dewy look. It doesn’t separate on my skin – a lot of foundations around the 5-hour mark I’ll find myself using oil blotter sheets or dabbing up the excess with a beauty blender, and that’s not needed with this foundation. There’s a reason this was the overall winner of the Allure Best in Beauty Away in 2019! Although, this foundation is classified as “full coverage,” it feels unbelievably light on the skin, and my personal favorite is that the formula is designed to minimize skin imperfections and it does just that.
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Thank you to Walmart for partnering on this post and thank you all for supporting my blog. All products, content, ideas, purchases and reviews are of my own. Although, this post was a partnership, I was given the freedom to share the products that fit my brand, my style and my family.